In today’s post, I’m going to show you exactly what Ways To Use FB Marketplace For Your Business in Nigeria is all about and how to use them to your advantage while using the platform to buy or sell things online. In fact, this article is all about the steps I used to Buy and Sell things on Facebook Marketplace on my device.
Thus, if you are among the numerous Facebook users and searching for a guide on How To Use Facebook Marketplace For Business, this article has gotten you covered. Continue reading below and please don’t forget to share this article with your friends and loved ones!!!
Nevertheless, before we shall proceed with the guide on How long do you keep products on Facebook Marketplace on the giant social media platform, consider how to create a Facebook account:
Facebook App Account Profile
If you are an online user and looking for a guide on How To buy and sell On Facebook Marketplace, here are the steps you need to follow to signup for an account that will allow you to the Facebook marketplace:
- Launch your android phone
- Next, tap on the play store and search for facebook app
- Tap download on the play store
- Wait for the app to download and then tap install
- Once the app is installed, tap to open it
- When you are taken to the facebook app homepage, tap on the create new account
- Now, you will need to fill out the form by entering your first and last name, phone number or email address, password, date of birth as well as gender
- Next, tap signup to continue
- Afterward, copy and enter the confirmation code sent to you in the required field
How To Sign Up On Facebook Using Desktop
Here are the steps you need to follow to successfully sign up on Facebook;
- Open the Facebook site, www.facebook.com.
- Once you have done that, you can now click the “create new account” link at the top or bottom of the screen or page.
- After that, you will see another page, with some empty boxes.
- Those boxes should contain information about you.
- Now fill in your names, email or phone number, password, gender, and your birthday.
- When all this is done correctly, click the signup button.
- Then you will be sent a confirmation message to your email or phone number.
- The message contains digits to confirm your sign up.
- Type in those digits in the confirmation box on Facebook.
- After that click the “continue” link.
Now you have fully completed your sign up steps and you are now a Facebook user.
Congratulation, your account is now live on Facebook. You can now start using the platform to access several things on Facebook.
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Facebook Account Login Steps
If you have an account on Facebook and want to figure out how to login, here are the steps you need to follow:
- Visit facebook.com on your browser
- Next, locate you will see where you can enter your login details. Now, enter either your phone number or email address that is linked to the account
- Enter password
- Now, click login and you will be taken to your account
It is that simple and easy. Once you do that, you will be taken to your Facebook profile.
Having outlined that, let’s now proceed with the business of the day, Here Are 5 Ways To Use FB Marketplace For Your Business in Nigeria.
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See: Listing Facebook Car For Sale
Facebook Marketplace
With so many individual buyers and sellers using the facebook marketplace platform, there’s never been an improved time for businesses to induce involvement.
However, selling your products on Facebook Marketplace may be a different experience than simply about the other sales channel.
You would be hard-pressed to seek out another platform where it’s very easy for people to find your products. Especially with 66% of Facebook users interacting with their accounts on a usual.
Facebook Marketplace may be a growing community of qualified buyers who are itching to form an acquisition. Combine that with built-in interest targeting and easy-to-use product categorization. And you have got a tool that’s tailor-made for increasing business sales.
What Is Facebook Marketplace?
Facebook Marketplace is an open exchange where users should buy and sell new and pre-owned items to other users. Anyone can list products or services available and gain access to an area audience.
Users can browse the entire Marketplace, select categories, check in on groups, or go on to stores they like. Each option tailors the products shown to a selected user’s likes and interests on Facebook.
Built as a peer-to-peer platform, whenever someone wants to form a procurement on Facebook Marketplace, it’s done through Messenger. That gives you how to interact with potential customers on a 1:1 basis and foster strong relationships with them.
Facebook continues to feature more functionality to Marketplace moreover, letting sellers connect payment processors. Like Shopify and BigCommerce to their Marketplace account.
While you will still start each conversation with customers through Messenger. Any products purchased through your Facebook Shop are automatically processed. Through whatever payment processor you decide on.
Facebook Marketplace Countries
Here are the lists of countries that can access Facebook marketplace:
- Argentina
- Australia
- Austria
- Belgium
- Belize
- Bulgaria
- Canada
- Chile
- Costa Rica
- Croatia
- Cyprus
- The Czech Republic
- Denmark
- Ecuador
- Estonia
- The Dominican Republic
- Finland
- France
- Germany
- Greece
- Hungary
- India
- Ireland
- Italy
- Latvia
- Lithuania
- Luxembourg
- Malta
- Mexico
- Netherlands
- New Zealand
- Nigeria
- Norway
- Panama
- Paraguay
- Peru
- Philippines
- Poland
- Portugal
- Puerto Rico
- Romania
- Singapore
- Slovenia
- South Africa
- Spain
- Sweden
- Switzerland
- Thailand
- The United Kingdom
- The United States an
- Uruguay
Facebook Marketplace Languages
Here are the lists of languages that are available on Facebook marketplace.
- Arabic
- Chinese
- Czech
- Danish
- Dutch
- English
- Finnish
- French and French Canadian
- German
- Hebrew
- Hindi
- Hungarian
- Indonesian (bahasa)
- Italian
- Malay
- Norwegian
- Portuguese and Brazilian Portuguese
- Slovak
- Spanish
- Swedish
- Thai
- Turkish
- Afrikaans
What Products Categories can you sell on Facebook Marketplace?
You can build a listing of your products on Facebook Marketplace, which has a large number of product categories.
The following product categories are supported:
- Apparel and Accessories
- Arts and Entertainment
- Baby Products
- Business and Industrial Products
- Camera and equipment’s
- Electronics
- Food & Beverages
- Furniture & Hardware
- Health & Beauty products
- Home & Garden
- Luggage & Bags
- Office Supplies
- Software
- Sporting goods
- Toys and Games
- Vehicles and Spare Parts
- Others
Additionally, each category has a specialized filter that allows you to categorize the items by type. Shoppers may choose to see anything, browse, or filter for a specific item.
Tips for sellers On Facebook Marketplace
- Before placing items for sale, make sure that it complies with Facebook trading rules.
- Never send an item without receiving full payment for it.
- Use real-life photos when you list. Pay proper attention to extra details, such as good light and clear background. Show an item from different sides, especially possible flaws and imperfections.
- Write an honest description. Anticipate which details buyers will be interested in. List them right away, so that you don’t receive tons of questions later.
- Clearly inform the buyer of the delivery time, delivery service (i.e. FedEx, UPS, etc), delivery status, and information for its tracking.
- Check the rating to see if the purchaser is trustworthy.
Tips for Buyers On Facebook Marketplace
- Check the seller’s profile in the Marketplace from which you intend to make a purchase.
- In order to have no doubts about the condition of the product you are buying, send a message to the seller and ask for additional information or a detailed photo.
- Discuss the preferred payment method with the seller. Furthermore, do not hesitate to offer to use the payment services that guarantee the protection of the purchase. Make sure that it will be available for your transaction.
- Choose a competitive price by comparing similar offers in your region. However, remember that when the seller offers the goods for an “extremely good price”, there may be a reason for it.
- Don’t share too many personal details. Be especially careful with banking information.
- Meet in public places for completing a transaction. Don’t bring strangers home without utter need.
- Check the rating to see if the seller is trustworthy.
As we have earlier outlined, this article is all about 5 Ways To Use FB Marketplace For Your Business in Nigeria.
How To Get Facebook Marketplace App And Web
- Log out of the Facebook website or app and then log in again.
- Uninstall and reinstall the Facebook app.
- Change your home country to one of the 50 supported by Facebook Marketplace.
- Use a new Facebook account daily, comment on posts, and add friends. Once Facebook detects that your account is real and not a fake one made to see products, the Marketplace functionality may be unlocked
- Visit the Facebook Marketplace website directly in a web browser. This can be a good backup option if the link refuses to show up on the main Facebook website and within the apps.
Note that while there exists a separate Facebook app and Messenger app, there is no separate Marketplace app, as the marketplace app is in the main Facebook app.
Ways To Use FB Marketplace For Your Business in Nigeria – Because Facebook is essentially a social media platform, Marketplace provides a personal connection with potential clients.
As a result, the platform is an excellent place to acquire new clients and build long-term relationships with them. Your competition on Facebook Market Place isn’t just other businesses; it’s also individual Facebook users.
5 Ways To Use FB Marketplace For Your Business in Nigeria
1. Drive Brand Awareness And Discoverability
One of the quickest, easiest, and most cost-effective strategies to improve sales is to raise brand recognition. The great thing is that Facebook users are already familiar with the website as a social network tool, so finding brands on Marketplace isn’t a difficult endeavor.
Furthermore, audiences who interact with your listed products are further down the marketing funnel than the majority of the prospects you contact through Facebook ads.
They are high-intent buyers since they are actively seeking things to buy.
You must understand how Facebook Marketplace works in order to enhance the visibility of your products.
There are 18 top-level categories, each of which is subdivided into smaller groups.
The first step to making your product relevant to your target audiences is to place it in the proper category, where they will most likely find it when they are looking for it.
However, those are the sole methods for increasing your product’s visibility.
Additionally, the more followers you have on your business page, the more likely it is that the product will display in their Facebook Newsfeed.
The best place for this to be done is in the product description.
2. Establish Trust With Your Customers
Purchasing a thing online, especially in Nigeria, necessitates a high level of confidence. To combat the fear of online buying in Nigeria, businesses must work hard to instill confidence in the minds of their target customers at every chance.
Facebook Marketplace has a unique feature that allows you to create trust with viewers because it is a one-on-one platform.
To begin, all Facebook Marketplace transactions are initiated using Messenger, allowing you to interact with potential customers in a peer-to-peer chat.
You also have another unique opportunity to create potential clients’ trust in your business with your store page. By giving information about your business and responding to buyers’ inquiries on your company page, you may boost the trustworthiness of your brand.
After you’ve begun building your Facebook Marketplace audience, you can use the platform to assess product feasibility and conduct market research.
3. Monitor What Sells Best On Facebook
The most popular items on Shopify and Amazon could not be the most popular items on Facebook Marketplace. Learn which things are the most popular on Facebook to get the most out of your ad expenditure.
Do you want to know what products on Facebook Marketplace are the most popular? Use the categories tool to determine which products are the most popular.
This could provide useful data for creating high-converting Facebook advertisements that promote these types of products, or similar things, that you believe the Facebook Marketplace audience is eager to buy.
You may also keep track of popular products by visiting other business pages. When you go to a store, you will see the best-selling items.
Product research allows you to quickly determine which products are the most popular. Furthermore, this knowledge aids in the creation of effective Facebook ads.
Feature products that Facebook consumers frequently purchase in your campaigns, and your advertising will always result in sales conversion.
4. Use Facebook’s Personalization
Use ads to reach those who have purchased from your online store or are following your page, in addition to promoting hot selling products.
These people are more likely to buy from you again because they’ve already demonstrated interest in your products and services.
Creating a lookalike audience or an interest-targeted audience to target through Marketplace placement is also the ideal approach to do this.
Chatbots are another option to connect with users who have expressed interest in your business.
This also allows you to automatically follow up with anyone who has contacted you via messenger, either before or after a transaction.
It’s critical to have constant contact with your clients to avoid them becoming chilly.
While you’re interacting with these customers, Facebook Marketplace can help you discover the best-selling products, which you can utilize to create compelling offers or your own products.
5. Test Out New Products
Are you planning to launch a new product or try out a fresh concept?
The Facebook Marketplace is a quick and simple way to accomplish this.
Facebook will conduct the audience targeting for you as you monitor the viability of your product or service as it resonates with your core audience.
All you have to do now is create a listing and you’ll be ready to go! There is no expense involved in any way.
Additionally, having a Marketplace store makes it simple to promote these products.
Customers will comprehend that you are trying a new idea or product if you use description.
You can experiment with product pricing on Facebook Marketplace while testing your ideas and new product to see how your audience reacts to offers, discounts, and price increases.
Consider offering exclusive access to a product or a discount on Facebook Marketplace as a clever marketer. These strategies give the impression that you’re giving something special, and they also help to cultivate brand advocates.
Final Thought
As a result, Facebook Marketplace in Nigeria has provided businesses with a quick and easy, cost-effective, and informative platform with core audience targeting.
It has also made it easier for buyers to locate the product they are looking for.
Without breaking the bank, you may attract new clients, test out new items, and build business ties with your existing clients.
All of the following Facebook Marketplace activities can help you start a new business and attract new clients to your store.
Finally, these deals enable you to make compelling offers that your potential clients won’t be able to reject.
That is it on Here Are 5 Ways To Use FB Marketplace For Your Business in Nigeria. I hope this article was helpful. Kindly share it with your friends and loved ones so that they will also learn about it.